India has the fastest growing percentage of new paying users in the gaming world.
Revenue from the online gaming industry grew 28 percent in 2021 to $1.2 billion. It is expected to reach $ 1.9 billion by 2024 as per recent data released by Invest India,the National Investment Promotion and Facilitation Agency.
The data also show India’s percentage of new paying users in gaming has been the fastest growing in the world for last two consecutive years.
Vaibhav Chowdhary, an online mobile gamer, said good and cheap Internet connectivity along with the arrival of 4G, improved the gaming industry in India. “Earlier, we used to have 3G connections, and that was not enough to provide exact speed with which we could play seamlessly.”
Game development companies in India have produced unicorns like Game 24×7, Dream11, and Mobile Premier League (MPL), which are leadersin the world’s online gaming industry.
Adarsh Jaiswal, an app developer based in Bengaluru,said earlier, gaming was just considered entertainment.But now, it has a lot of potential.It has turned out to be a career and a way of earning. “Earlier, when we used to play games like Mario, we were scolded by our parents.But once it turned out to be a way of earning, gaming is considered as a career option.”
Ravi, a software engineer, said the recent ban imposed by the Indian government on the Chinese online multiplayer game PlayerUnknown’s Battlegrounds (PUBG) has left gamers in India upset.
However, there have been reports that the Indian government is considering lifting the ban on PUBG.It is expected to be published, through another portal, as Krafton, a South American video game holding company that owns PUBG.
Adarsh added that the gaming environment, especially in rural areas, is lacking a bit compared to urban areas as people in urban areas are more adept in gaming.