The audience is encouraged by the social message of every displayed artwork.
By Saloni Arora & S.A. Gayatri
Bengaluru, March 12, 2019
The Whitefield Art Collective in Bengaluru is celebrating the 4th edition of its exhibition with artists coming from different parts of India. The theme of the exhibition is “Connecting communities through Art.”
”This platform is a big opportunity not only for me but for other upcoming artists. I’ve received calls from the audience who critique my work. Their response is what keeps me going”, says Sunil Sarkar a Charcoal artist from West Bengal.
The month-long exhibition that started on February 21, 2019, has over 100 artworks, including installation, photography and fine art. This year’s collective has partnered with Chitrakala Parishad, Cholamandal Artist’s village (in Chennai), and the Government College of Fine Art, adds Rana, a member of the public relations team at VR Bengaluru Mall.
Artist Sapna Dube says, “I chose a series of 21 paintings depicting elephants as Lord Ganesha. The motive behind my paintings is to spread awareness among people to stop captivity of elephants, especially in temples of Kerala and Jaipur, where elephants are tied and held captive, instead of living in the wild.”
”The current show is the best opportunity for upcoming artists to experiment with new ideas. For instance, various artists these days are using waste and recycled materials to create art and to spread messages regarding sustainability.
Before, there was a lesser response from the viewers as compared to today’s situation. This is a big platform, as people are more drawn to participate in public art festivals where they can have a look at works of multiple artists, rather than coming up to an art gallery to view the work of a single artist”, adds Sapna Dube.
Visitor Shruti K says, “I have a very peculiar taste in art. The best artwork seen here among all is the Clockwork Rush painting, as it depicts the rush we all are in today. We are running in a race where we are forgetting that time is leaving us behind and we don’t usually stop to appreciate the beauty around us.”
“Today, we are more inclined towards pop and abstract art. The younger generation seems to lose the taste for our authentic Indian art from centuries past which tell our history like none other,” she added.