Newspapers cope with dwindling readership

Reports show that the Average Issue Readership (AIR) percentage has declined from 16.1  percent to 13.8 percent. KOLKATA: The newspaper industry struggled to make ends meet as its sales went down in the financial year 2019-20. The latest report by the Indian Readership Survey (IRS) indicates the changing trends in the print media.  Ramesh Singh, […]

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